Rhetorical Analysis Of Martin Luther Kings Letter From A...

Obviously, again my primary motivation for writing my Rhetorical Analysis of Martin Luther King’s â€Å"Letter from a Birmingham Jail† is that this is a requirement for my English Composition Class. My heartfelt motivation for writing my Rhetorical Analysis is the respect I have for Martin Luther King’s intelligence and commitment that he displayed for the equality of the African American population. In analyzing â€Å"Letter from a Birmingham Jail†, I developed an even stronger understanding of the dedication Mr. King had for the disadvantaged poor black population and the injustice that victimized them on a daily basis. As I address both you, Professor Bradford, and my fellow students of Ivy Tech online English Composition 111 54H, I hope†¦show more content†¦I am submitting my writing as a formal academic manuscript. Rhetorical Analysis of â€Å"Letter from a Birmingham Jail† After being criticized about his presence in Birmingham by white clergy in a letter published in the Birmingham newspaper, Martin Luther King set out to not only establish why he was in Birmingham, but also to establish moral, legal, and ethical cause to his platform and the resultant peaceful protests he had been promoting, all of which lead to his arrest and the reason he was in jail. Martin Luther King established early on in the letter his credibility as the president of the Southern Christian Leadership Conference and also that he was in Birmingham due to an invitation as a result of his organizational ties. Mr. King also went on to elaborate about his personal reason for being there due to a great injustice to the black people that prevailed in Birmingham. Mr. King used the artistic proofs of ethos, logos and pathos to establish his credibility and persuade or convince his audience in the relevance of his platform. Martin Luther King used ethical appeal (ethos) to address t he white clergy when he stated â€Å"I feel that you are men of genuine good will and that your criticisms are sincerely set forth† (King, 2017, p. 1). He alsoShow MoreRelatedRhetorical Analysis Of Martin Luther Kings Letter From Birmingham Jail1073 Words   |  5 PagesKing’s: The Letter from Birmingham Jail Luther writes in his â€Å"Letter from Birmingham Jail† informs and states why he is in jail, and the purpose of what he is in the middle of. Martin Luther King jr addresses that when he enters the jail he is quickly criticized. He supports his claim by first answering the statements he was asked and starting with explaining what unjust and just laws was as he quotes, â€Å"An unjust law is a human, law that is not rooted in eternal law and natural law. AnyRead MoreMlk Rhetorical Analysis Essay example1178 Words   |  5 PagesRhetorical Analysis on Martin Luther King Junior’s Letter from Birmingham Jail In Martin Luther King Junior’s Letter from Birmingham Jail, MLK uses ethos, logos, and pathos powerfully and effectively to present his argument that the discrimination of African Americans all over the country is unbearable and should be outlawed forever. King wrote the letter in Birmingham, Alabama after a peaceful protest against segregation which was King’s way of reinforcing his belief that without forceful, directRead More Dr. Martin Luther King Jr.s Letter From a Birmingham Jail Essays1088 Words   |  5 PagesDr. Martin Luther King Jr.s â€Å"Letter From a Birmingham Jail† In King’s essay, â€Å"Letter From Birmingham Jail†, King brilliantly employs the use of several rhetorical strategies that are pivotal in successfully influencing critics of his philosophical views on civil disobedience. King’s eloquent appeal to the logical, emotional, and most notably, moral and spiritual side of his audience, serves to make â€Å"Letter From Birmingham Jail† one of the most moving and persuasive literary pieces of the 20thRead MoreEssay about Use of Rhetorical Devices in Letter from Birmingham Jail1105 Words   |  5 PagesLetter From Birmingham Jail In Kings essay, Letter From Birmingham Jail, King brilliantly employs the use of several rhetorical strategies that are pivotal in successfully influencing critics of his philosophical views on civil disobedience. Kings eloquent appeal to the logical, emotional, and most notably, moral and spiritual side of his audience, serves to make Letter From Birmingham Jail one of the most moving and persuasive literary pieces of the 20th century. In BirminghamRead MoreEssay on Letter from Birmingham Jail Brief Analysis850 Words   |  4 Pages‘Letter from Birmingham Jail’ Rhetorical Analysis Martin Luther King Jr., the leader of the Civil Rights Movement, was arrested and placed in Birmingham jail after leading a non-violent march to protest racism in the streets of Alabama- a highly segregated state at the time. There he received a newspaper containing â€Å"A Call for Unity,† which was written by eight white Alabama clergymen criticizing King and his movement’s methods; this prompted King to write a letter in response to the criticsRead MoreAn Analysis of Martin Luther King Jrs Letter from Birmingham Jail776 Words   |  3 PagesEssay analysis Letter from Birmingham Jail by Dr. Martin Luther King, Jr (African Studies Center, 2013). :Letter from Birmingham Jail is a powerful piece of writing that graces the writings by Martin Luther. Part of the power lies in the use of rhetorical devices such as ethos, logos, and pathos in the letter. Luther used these stylistic devices and literary approaches to express his message, intention and express the mood of the letter making a masterpiece like no other letters before. Read MoreEdwards : Not The King Of Emotion?1433 Words   |  6 Pagesin the Hands of an Angry God† by Jonathan Edwards and â€Å"Letter From Birmingham Jail† by Martin Luther King Jr. contributed to major religious and political movements of their times. Jonathan Edwards, a well-educated and respected Puritan preacher, contrived the peak of the Great Awakening--a movement in the 1740s toward old, pious Puritan ways. He brought the raw fear of God back to the communities of colonial America. Similarly, Martin Luther King Jr., a minister and civil rights leader, spurned theRead MoreRhetorica l Analysis Letter from Birmingham Jail1517 Words   |  7 PagesDevin Ponder Eng291-001 13 September 2013 Rhetorical Analysis Rhetorical Analysis of â€Å"Letter from Birmingham Jail† â€Å"Letter from Birmingham Jail,† by Martin Luther King, Jr., is a letter in which King is writing to his â€Å"fellow clergymen† in a response to their recent criticism of the actions he was leading in Birmingham at the time. The letter was written in April of 1963, a time when segregation was essentially at a peak in the south. Birmingham, in particular, is described by King as â€Å"probablyRead Moreâ€Å"Letters from a Birmingham Jail† Analysis of the Rhetorical Appeals1182 Words   |  5 Pagesaction. Martin Luther King Jr. attempted to do this when he wrote an open letter while in his jail cell after a peaceful debate against segregation. His lettered response was guided at a statement by eight white Alabama clergymen saying that segregation should be fought in court and not on the streets. King uses a combination of three rhetorical appeals to accomplish his rhetor; ethical, logical and emotional. The three appeals used together successfully persuade the audience to believe King’s argumentRead MoreRhetorical Analysis Of Letter From Birmingham Jail1052 Words   |  5 Pagesracial discrimination is? A Rhetorical Analysis of Letter From Birmingham Jail It is known to all that Martin Luther King is a famous person in America, who strongly goes against the racial discrimination all the time. Here, in this letter, Letter from Birmingham Jail, it is easy for us to realize that racial discrimination appears and the non-violence action is still serious at that time. As a matter of fact, this letter is coming from the people in the Birmingham jail, stating their inner thoughts

The main aim is not to be afraid of yourself Free Essays

Several months ago I participated at training â€Å"Effective communication†. Actually, I didn’t think it will be useful for me, because I wasn’t a shy person, who doesn’t know what he wants from life. I didn’t have some special problems in personal relationships and in communications with my friends/teachers/family/etc. We will write a custom essay sample on The main aim is not to be afraid of yourself or any similar topic only for you Order Now Still, my friend invited me to visit this training and I agreed. Let it be, – I thought, – maybe I’ll find something interesting there, – who knows. To tell the truth, it was very useful for me and I’ve learned a lot of interesting things about myself which helped me to communicate with other people more effective. After that training I understood that if I remain myself (if I’m not changing myself) I’ll be happy and I’ll always be able to find way out from any difficult situation. The main aim is not to be afraid of yourself, to love and to accept yourself as you are. Unexpectedly for me I found out that I always was unsure in my actions, I was self-confident but only to some extent and very often after I took some decision; I tried to think over, what could happen if I acted in another way. I mean that I learned to look at my problems in simpler way, and then after I realized that actually I don’t have any problems. I understood that when the person is â€Å"opened†, people like him and they strive after him. You don’t need to be afraid and to hide your feelings, and then people start to understand you. Some of my fears from childhood disappeared; now in many cases I can control my aggression towards the other people. I was able to determine aim in my life, my internal state of mind changed into more vivid and confident. Communication with other people became more opened; I started to control my feelings. I learned that everything in my life depends on me, not on somebody else. That there are a lot of great possibilities, I only have to open my eyes and to reach them. Before I was loosing confidence in stress situations, and now I’m able to control my feelings. We made different kinds of tests and I understood that I like to clash with my friends and that I don’t show to people, who are close to me, feelings expressing my good attitude to them. I received practical knowledge in the field of understanding of human emotions and problems; I learned a lot of facts about myself with help of self-analysis and from opinions of other people. It was the unique experience for me and it helped me greatly in my life.    How to cite The main aim is not to be afraid of yourself, Papers

Colorectal Cancer New Insights for the Healthcare Professional

Question: Describe about the Colorectal Cancer of New Insights for the Healthcare Professional? Answer: 1: The stage IIA colorectal cancer invades the periphery of colon and rectum without affecting the distant organs and lymphatic channel. The tumour penetrates into muscularis propria and affects the perirectal tissues in entirety. The pathogenesis of colorectal cancer begins with the events of chromosomal instability in terms of hypermethylation of genes leading to CpG island methylator phenotype exhibiting microsatellite instability (MSI). Indeed, the mutations in mismatch repair genes results in sustained errors in replication leading to the development of stage IIA colorectal cancer (Wolff et al, 2007, p. 387). The AJCC cancer staging system categorises the stage IIA colorectal carcinoma in terms of T3N0M0 indicating absence of invasion and metastasis to the regional lymph nodes. Clinical literature reveals the patterns of enhanced expression of CD133+ and CD44 proteins in patients diagnosed with stage IIA colorectal cancer (Beauchemin Huot, 2010, p. 138). The clinical study cond ucted by Lam et al (2011) indicates the decreased appearance of JS-2 mRNA expression and increased JS-2 copy number during the early stages of colorectal cancers (including stage IIA condition). Indeed, these systematic epigenetic alterations result in transforming the normal colorectal epithelial cells to carcinomatous types leading to the progression of early stages of colonic adenocarcinoma. The spontaneous genetic mutations influence the structure of messenger RNAs and non-coding RNAs, thereby facilitating disruption in cellular morphology resulting in erroneous genetic expressions leading to stage IIA colorectal cancer. The molecular events in stage IIA colorectal cancer further include widespread aneuploidy and disfigurement of chromosomes 5q, 17p and 18q. Indeed, these chromosomal variations result in destabilizing the functions of genes including APC, TP53 and DCC/MADH2/MADH4 that adversely affect the DNA repair process resulting in somatic changes attributing to the develop ment of stage IIA colorectal cancer. The carcinomatous stage IIA cells indeed display the increased production of mucin under the influence of microsatellite instability, as evidenced by clinical studies. 2: The modifiable risk factors related to diet and lifestyle changes predispose humans in developing colorectal cancer condition. Indeed, lack of physical activity, inappropriate diet and obesity are some of the consistent and reversible factors attributing to colorectal cancer among the predisposed population (Giovannucci, 2002, pp. 925-43). The clinical studies reveal the influence of dietary components including red meat, carbohydrates and processed meat contributing to the risk of colorectal cancer. Acton (2013, pp. 14-15) describes the prevalence of modifiable risk factors among the US population aged between 20 69 years. Indeed, the modifiable risk factors including alcoholism and dietary insufficiency affect the expression of IGF-1 gene among the predisposed population resulting in the defects in somatomedin-C metabolism leading to the development of colorectal cancer. The modifiable risk factors including dietary fluctuations and obesity might have had influenced the intesti nal metabolism and genetic mutations leading to the development of colorectal carcinoma in Brians case. Indeed, the occult stool proved to be the preliminary indication in detecting stage IIA carcinomatous condition in Brians rectum. The non-modifiable risk factors attributing to the development of colorectal cancer include age advancement and personal history of adenomatous polyps (Haggar Boushey, 2009, pp. 191197). The clinical literature reveals the predisposition to colorectal cancer from the age of 40 years and onward among the patients with known history of intestinal abnormalities. Indeed, Brian predisposed do developing colorectal cancer due to his age of 50 years that proved to be the preliminary factor in developing this condition, as evidenced by the clinical literature. The genetic predisposition to developing colorectal malignancies among individuals with personal history of adenomatous conditions and inflammatory bowel disease warrants periodic screening of these cand idates to detect colorectal carcinomatous conditions at their early stages. The clinical literature reveals the occurrence of nocturnal abdominal pain in cases of IBS (Emmanuel Quigley, 2013). Indeed, Brians abdominal pain symptom might be the result of his personal history of IBS contributing to the development of colorectal cancer. 3: Metronidazole administered as an adjuvant drug during the postoperative care of Brian following his abdomino-perineal resection. Bailey et al (2013, p. 407) reveal the pharmacokinetics of metronidazole in terms of controlling the episodes of diarrhea, ulcers and rectal bleeding in patients with reported colonic conditions. Brian administered with metronidazole for managing postoperative rectal hemorrhage, constipation, hemorrhoids and diarrhea following colonic surgical intervention. Morphine is the drug of choice for intravenous administration following colorectal surgeries to produce patient controlled analgesia (Tashjian Armstrong, 2012, p. 280). This drug administered to Brian following his abdomino-perineal resection to control the postoperative pain and stabilize the cardiopulmonary circulation. Mondal (2010, p. 260) discusses the efficacy of morphine in reducing episodes of postoperative pain following the surgical intervention. Furthermore, morphine potentially reduces the sympathetic overload resulting in reduced cardiac output and enhanced pulmonary ventilation. This further leads to restoration of pulmonary capacity in terms of stabilizing respiration and balancing cardiovascular functionality among the treated patients. 4: Nurses require assessing patients consciousness level, vitals and respiratory rate while administering morphine intravenously to Brian following his surgical intervention. Appropriate measures warranted by nurses in terms of inducing physical stimulation to prevent episodes of hypoventilation during morphine administration. Furthermore, nurses must consciously monitor the symptoms like drowsiness and reduced consciousness for subsequently adjusting the dose of morphine with the intent of avoiding potential complications during its administration. The nurses also require stringently adhering to the dosage guidelines in accordance with physicians prescription. The patterns of patients psychological and physical dependence on morphine require consistent tracking by nurses in case of its long-term administration to Brian. The bowel movements also warrant consistent monitoring by nurses in context to preventing episodes of constipation while administering IV morphine following the abdo mino-perineal resection. Indeed, the careful parallel administration of laxatives with the prescribed morphine regimen antagonizes its side effects in terms of reducing episodes of constipation in treated patients. Williams Hopper (2015, p. 650) discuss regarding the importance of dose adjustment of IV morphine by nurses in stabilizing cardiopulmonary and psychological condition of the patient. Indeed, the nurses require practicing caution while adjusting morphine dosages in context to the perspective of reciprocal variation of anxiety and peripheral circulation following IV morphine administration. The rationale of administering antagonistic therapy for treating pulmonary edema, respiratory depression and loss of consciousness following IV morphine intervention requires thorough understanding by the nursing professionals in context to handling cardiopulmonary emergencies (after initiation of morphine therapy) under postoperative period. References Acton, A. (2013). Colorectal Cancer: New Insights for the Healthcare Professional. Georgia: ScholarlyEditionsTM. Bailey, H., Billingham, R., Stamos, M., Snyder, M. (2013). Colorectal Surgery. Philadelphia: Elsevier. Beauchemin, N., Huot, J. (2010). Metastasis of Colorectal Cancer. Netherlands: Springer. Emmanuel, A., Quigley, E. (2013). Irritable Bowel Syndrome: Diagnosis and Clinical Management. UK: Wiley-Blackwell. Giovannucci, E. (2002). Modifiable risk factors for colon cancer. Gastroenterology clinics of North America. 31(4):925-43. Haggar, F., Boushey, R. (2009). Colorectal Cancer Epidemiology: Incidence, Mortality, Survival, and Risk Factors. Clinics in Colon and Rectal Surgery. 22(4): 191197. doi: 10.1055/s-0029-1242458. Lam, A., Gopalan, V., Nassiri, M., Kasim, K., Dissanayake, J., Tang, J., Smith, R. (2011). Altered JS-2 expression in colorectal cancers and its clinical pathological relevance. Molecular Oncology. doi:10.1016/j.molonc.2011.06.003. Mondal, S. (2010). Basic Undergraduate Pharmacology. Kolkata: Academic Publishers. Tashjian, A., Armstrong, E. (2012). Principles of Pharmacology: The Pathophysiologic Basis of Drug Therapy. Philadelphia: Lippincott Williams Wilkins. Williams, L., Hopper, P. (2011). Understanding Medical Surgical Nursing (5th edn.). Philadelphia: F. A. Davis. Wolff, B., Fleshman, J., Beck, D., Pemberton, J., Wexner, S. (2007). The ASCRS Textbook of Colon and Rectal Surgery. New York: Springer.

Maya Angelou free essay sample

This poem is written with Maya Angelou herself as the speaker. She is speaking to her audience of oppressors about how she has overcome racism, criticism, sexism, and personal obstacles in her life with pride and grace. This poem is historically rooted with the mentions of slavery, a â€Å"past of pain,† and â€Å"gifts of ancestors,† however she is speaking in the present having overcome all of the hardships of her past and embarking on the rest of her journey with the knowledge that she is a strong African American woman. Still I Rise is about overcoming oppression with grace and pride, having no sympathy for the oppressors and giving to validity to the reasons for oppression. There is rhyme every other line for most of the poem that immediately guides the reader through the poem. The phrases â€Å"I rise† and â€Å"Still I rise† are used repetetively throughout the poem to show that the speaker continues to overcome each situation of oppression and each oppressor. We will write a custom essay sample on Maya Angelou or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Imagery is dominant in this poem, especially after Angelou questions her oppressors. She gives the us images like â€Å"I walk like I’ve got oil wells /Pumping in my living room† and â€Å"Shoulders falling down like teardrops† and † I dance like I’ve got diamonds/ At the meeting of my thighs. † There is also the repeating image of air and dust rising. Much of her imagery is conveyed through similes and metaphors. This usuage of figurative languages gives us a very clear picture of what Angelou means and usually conveys a strong emotion. For example, when Angelou says â€Å"Shoulders falling down like teardrops,† we get an image of drooping shoulders (like the shape of a tear) and the tear itself is immediately associated with sadness. The two of these combined makes the images even stronger. The poem is more a narrative than anything else because Angelou interacts with her audience as she talks about the highs and lows of her life and history. The main symbol throughout the poem is that of rising dust. For dust to rise, it must be unsettled from the ground in some way and then forms a dust cloud. But once the dust has been unsettled from the ground, it can leave and RISE. This can be applied to Angelou’s overcome of the obstacles and her oppressors on the â€Å"ground† and rising above them all, unsettling and challenging the oppression. This poem has a very certain seriousness to it, but Angelou brings in her pride as an African American woman and injects playful images into the poem when questioning her oppressors. The stanzas that have questions show the direct relationship between the speaker and the audience, Angelou and her oppressors, and allows the reader to put themselves in the heat of the discussion and in the heart of the poem. The tone is one of sureness, pride, and grace. This online analysis says that the â€Å"you† that the poem is speaking to is the white race and that the â€Å"I† is the black race. This analysis says that the poem is a discussion between black and white, where the black, with Maya Angelou speaking, is taking pride in her heritage and what she has come from and intimidating the white race. This analysis says that â€Å"Maya is pretentiously assuring the audience that she will ‘rise† to any occasion and her color won’t hold her back. † After reading this analysis, I agree with the â€Å"you† being the white race. I thought before that the â€Å"you† had been specific to her own life, but this interpretation makes sense with the multiple references to slavery.

Free Essays on Dolls House

Nora Helmer in A Doll’s House is a woman ahead of her time. In order to protect her children from a false life, she inflicts tragedy upon herself by leaving every thing she has by walking away. She puts herself in this tragic situation by not being honest. Nora lies to herself and the ones she cares about. Before she leaves her life is not her own person she is carrying on life as a role. Making others happy, instead of herself. A Doll’s House by Henrik Isben is about a young woman and her life. The main characters name is Nora Helmer. She is married to a bank manager named Trovald. In the early years of their marriage just after their first child, Trovald becomes ill. Doctors say that he will not live unless he goes abroad immediately. Nora takes it upon herself and borrows money from Krogstad. She was dishonest with Trovald and said her father gave it to her. She has dishonored Torvald by lying to him, and has put him in a situation in the future, which he would not like to be in. Nora Helmer begins the play by having this almost child-like attitude of herself. She can not do anything on her own, and is constantly relying on others to help her with her daily activities. Nora does not care for her own children, and she doesn’t even cook. She has a maid which has left her own children because she was unwed. It is ironic that this women has to care for someone else’s children, when she is not allowed by society to care for hers. In one part of the play Nora is caught eating macaroons. She is scolded by Torvald as if she was a child being told what to do. She simply has to hide her affection for macaroons, because Torvald disagrees with sweets in the house. Torvald is more like a father figure to Nora then a husband. Nora’s father ends up dying because of his illness. He had done everything for Nora, made all her decisions. So when Nora enters this household with Torvald, it only becomes natural for her to be taken care of. ... Free Essays on Dolls House Free Essays on Dolls House Nora Helmer in A Doll’s House is a woman ahead of her time. In order to protect her children from a false life, she inflicts tragedy upon herself by leaving every thing she has by walking away. She puts herself in this tragic situation by not being honest. Nora lies to herself and the ones she cares about. Before she leaves her life is not her own person she is carrying on life as a role. Making others happy, instead of herself. A Doll’s House by Henrik Isben is about a young woman and her life. The main characters name is Nora Helmer. She is married to a bank manager named Trovald. In the early years of their marriage just after their first child, Trovald becomes ill. Doctors say that he will not live unless he goes abroad immediately. Nora takes it upon herself and borrows money from Krogstad. She was dishonest with Trovald and said her father gave it to her. She has dishonored Torvald by lying to him, and has put him in a situation in the future, which he would not like to be in. Nora Helmer begins the play by having this almost child-like attitude of herself. She can not do anything on her own, and is constantly relying on others to help her with her daily activities. Nora does not care for her own children, and she doesn’t even cook. She has a maid which has left her own children because she was unwed. It is ironic that this women has to care for someone else’s children, when she is not allowed by society to care for hers. In one part of the play Nora is caught eating macaroons. She is scolded by Torvald as if she was a child being told what to do. She simply has to hide her affection for macaroons, because Torvald disagrees with sweets in the house. Torvald is more like a father figure to Nora then a husband. Nora’s father ends up dying because of his illness. He had done everything for Nora, made all her decisions. So when Nora enters this household with Torvald, it only becomes natural for her to be taken care of. ...

Analysis Of Learning Style And The Implications For Teaching Education Essay

Analysis Of Learning Style And The Implications For Teaching Education Essay This piece of writing is designed to explore how I learn as a student Radiographer and how this could potentially affect the way I teach future Radiographers upon graduation. This will allow me to understand, rethink and improve my methods of teaching that will benefit and not hinder learning of the students I would be teaching. Learning is all about new skills and new information, through purposeful change or through new experiences (Reece and Walker, 2003). Kolb’s experiential learning theory was designed in order to stage learning and understand how people perceived and processed new knowledge. Kolb created a learning cycle that consisted of concrete experience, reflective observation, abstract conceptualization and active experimentation which could be entered at any point in response to a learning activity depending on the individual preference (Kolb and Kolb, 2005). According to Honey and Mumford (1992) learners can be placed into four categories, Activist, Reflector, T heorist and Pragmatist. The usual outcome is that learners are a part of all four but dominate more in one. It is even possible to adapt to different learning styles to cope with different learning situations (Fatt, 2000). In order to discover how I perceive challenges, interact with them and respond to them it is important to outline what my learning style is as people can perceive learning experiences in many different ways. Having completed the structured approach to learning styles questionnaire, it shows that I dominate more in the reflective learning style and closely followed by theorist (see appendix 2). As a reflective learner I tend to reflect on my experiences and think hard before finishing any work. I consider any implications before the activity and like to listen to and observe other people before doing it myself (Honey and Mumford, 1992) and this is exactly how I learn in practice and everyday life. This is not the ideal type of learning in some situations especially in practice. As stated above reflectors learn better when they can be allowed to stand back and observe, allowed to think, prepare, then review what has happened afterwards. An example of when this can be detrimental to reflective learners is when radiographers have to modify their technique for plain film examinations. I cannot begin to modify a technique until I have seen it being performed; this is also true of learning how to use radiographic equipment which will be a disadvantage for when I qualify in the fact I would need to consider the technique for a while before doing it. In a busy department reflective learning cannot always happen, this type of learning takes time which is not always possible when there are time constraints and when staff are very busy. Another problem that could occur is that staff may think that the student does not want to participate or learn and that they are shying away but in reality the student wants to observe something before they participate which is not the fault of the student. In clinical practice this learning style can actually be a learning barrier to students and will take longer to learn new experiences. Although sometimes in a busy environment, just being able to observe from afar is sometimes more helpful to the reflective learner. Other barriers to learning for reflectors in practice is past negative experiences, lack of time within a busy environment, lack of support from the radiographers, lack of clear intent of what the learner is supposed to be doing, high expectations of knowledge and technique and being within a hostile environment (Downie and Basford, 2003). These barriers can prevent reflection so this learning activity will remain negatively in the reflective learners mind (Downie and Basford, 2003). But being in a clinical environment is still the best way to learn such a skill as radiography and this will still benefit reflective learners and indeed all learners despite the few barriers that exist (Gopee, 2008).

Drugs and sports marketing Literature review Example | Topics and Well Written Essays - 3250 words

Drugs and sports marketing - Literature review Example Mottram (2011) summarized the fundamental reasons into four, namely: 1) for legitimate therapeutic use (prescription drug or self-medication); 2) performance continuation (treatment of sports injuries); 3) recreational/social use (legal and illegal); 4) performance enhancement. (p16) These classifications underscore the sheer expanse of the coverage of drug-use in sports and one may be sure the industry that supplies the requirements is lucrative as well. The extant literature on this theme – drugs and sports marketing – is equally expansive and comprehensive owing to this particular aspect in addition to the degree of attention it receives. Sports is a popular form of entertainment today. These two variables combined demonstrate how drugs and its use affect the public image of sports and in the process illustrate to how it is perceived and, hence, marketed to its public. The following sections outline the key issues of this topic in the body of literature. These issues include: the ban/restrictions on drug use based on ethical and moral considerations alone; the fairness of performance-enhancing drugs in competition; and how drugs negatively affect the public image of sports. Key Issues Balancing Act Many observers and scholars underscore that it is imperative to distinguish the use of drugs in sports as Mottram had previously done. The reason behind this lies in the way drugs are perceived by both policymakers and the public that patronize the sports industry. There are several studies that argue how the negative connotation of drug-use often put athletes and sporting bodies in dangerous disadvantage. For example, Fost (1986) cited the classic case of Rick DeMont, an American long-distance swimmer, who had to give up his Olympic gold because it was discovered that before the competition, he took a routine antiasthmatic medications which contained ephedrine – a prohibited substance. (p5) The idea, with DeMont’s example, is that if t he aversion to drugs is misplaced, it could become unjust to the athletes themselves. This is also true with regards to the way the private lives of athletes are scrutinized and dragged in the way sports are regulated. This is represented by the constant debate with regards to the addition of recreational drugs as part of the restrictions in the International Olympic Committee’s drug-testing requirements. Schneider and Butcher (2001), commenting on marijuana use by athletes, stressed: The IOC has no good grounds for including marijuana on a restricted list, or for testing for its use. The mandate of the IOC for drug testing is to ensure that athletes compete fairly†¦ Some people might argue that the use of marijuana is illegal (and perhaps also immoral) and so the IOC is justified in testing for its use. But what possible grounds are there for suggesting that the IOC has a role in enforcing the law? (p132) The difficulty for marketing here is how to reconcile the ethical and the practical needs of the stakeholders. A crucial position in this case is how many researchers find athletes as role models for individuals especially for young people. For instance, Martin and Bush’s (2000) findings - in their investigation on the role models for teenagers today - placed athletes on equal footing with direct role models, the parents as well as their favorite entertainers. (p441) Waddington, argued that drugs connote - in the perspective of the wider public –

IFRS 1 -- ThyssenKrupp Group First Year Conversion Assignment

IFRS 1 -- ThyssenKrupp Group First Year Conversion - Assignment Example Some of the financial components that will be affected from the conversion from US GAAP include the treatment of intangible assets such as development costs, goodwill and intangible pension assets. Tangible assets such as property plant and equipment will require adjustments in how investment property is dealt with because of the differences in treatment under both methods. IFRS uses a components approach in dealing with property, plant and equipment and so they are shown separately – inclusive of the depreciation charged on these assets. Impairment of assets is also dealt with differently and most operating leases will now be classified as finance leases. This will have implications for profits and for the tangible assets balance in the balance sheet. Investment property will now be a separate line item on the balance sheet as a result of these changes. Under IFRS all non-current assets can qualify as assets held for sale while under US GAAP only long lived asset can, once th ey meet specific criteria. There are other interesting cases that will affect deferred tax assets, inventories, trade accounts receivables and other receivables such as embedded derivatives and prepaid pension costs. It is interesting to note that the measurement date of the pension plan will coincide with the year end and so this will affect the prepaid pension cost shown in the financial statements. The treatment of contracts will not only have implications for inventories but also accounts receivable, accounts payables and of course income and therefore the net profit of ThyssenKrupp. IFRS requires a different treatment for minority interest than that used under US GAAP. While US GAAP showed minority interest as a separate item between liabilities and equity IFRS requires that it be shown as part of equity. As a result of these changes the figures for the 2004/2005 will be very different. The differences relating to changes in equity and other elements are therefore required to b e shown in the notes to the financial statements. IFRS 1 also requires that the differences be clearly explained so that the various stakeholders which includes, shareholders, analysts, prospective investors and others are able to understand them and their effects on the financial statements. Finally, it is very important to note that IFRS1 defines an entity’s first IFRS financial statements as being the first annual financial statements in which an entity adopts IFRS by making it clear that IFRS is being complied with by way of an â€Å"unreserved† and â€Å"explicit† statement of that fact (Ernst & Young 2009). The conversion from US GAAP to IFRS has impacted various elements of the financial statements. According to Ernst and Young (2009) the main principle is full retrospective application of IFRS standards that were in effect as of ThyssenKrupp’s first IFRS reporting period. Some of the elements of the financial statements have been impacted positive ly and some negatively. The Balance Sheet elements that are explained below are: property, plant and equipment; inventories; and minority interests. The income statement elements that will be explained are: net sales; selling expenses; and other operating income Balance Sheet Elements Property, Plant and Equipment â‚ ¬m â‚ ¬m Balance as per US GAAP 9,469 Less: Reclassification 557 Other 169 (726) Balance as per IFRS 8,743 The balance as per US G

Base Camp Essay Example for Free

Base Camp Essay Expeditions to Mount Everest will totally be exhilarating beyond description, in a sense. Every climber, Sir Edmund Hillary to Jon Krakauer to all the climbers he met during his expedition, to anyone else who have climbed, are climbing and will climb – will be outstanding characters of that adventure into thin air – thus, moving from a life altering Everest experience to awesome awakenings and revelations about themselves and their life thereafter. It is Dr. Seaborn Beck Weathers that the story told in â€Å"Into Thin Air† that will be most notable. He is a wealthy doctor from Texas and has been committed and determined to climb Mt. Everest. Dr. Weathers and Jon Krakauer were teammates with the team of Rob Hall. During the initial days of the expedition, Jon does not know Dr. Weathers much. It was only the most unexpected and miraculous turn of events that Jon about Dr. Weathers. A one dramatic turn of the story of â€Å"Into Thin Air† was when Jon, upon their descending the summit after their successful conquering of its 29,028 ft on May 10, 1996. One of Rob Hall’s rule is that their turnaround time was 2 p. m. Whoever has not reached the peak must just give it up at exactly 2 p. m. no matter how close anyone else is. Dr. Weathers did not make it. And when Jon reached the Balcony, a part of the route, he saw Dr. Weathers alone. Dr. Weathers was terribly cold and shaking and shivering. Dr. Weathers developed a bad eyesight during the Mr. Everest Climb. Apparently, he had radial keratotomy to correct his vision years before the expedition. Due to the low barometric pressure of the heights of the mountains, his vision became blurred. Dr.Weathers kept the information and what he is undergoing at that time from Rob Hall and the rest of the team. He was already nearly blind when they initially left their Base Camp. It is because of his deep determination and profound passion for climbing and his intention to work well in a team – that he forced his way through the expedition. Dr. Weathers hoped that when daylight comes, his eyesight will be a little bit better. During the ascent of the team of Rob Hall, Dr. Weathers really walked very close to the next person in front of him – without any complaints. When he could no longer bear the discomfort and knowing that he would pose more of a danger than good to his team, he admitted to Rob Hall about his condition. Then and there, Rob Hall decided that Dr. Weathers will not continue and he will be accompanied by a Sherpas to return to Base Camp. Inspite of the confidence of Dr. Weathers, Hall insisted Dr. Weathers stay put and to wait for the team Thus Dr. Weathers waited until Jon saw him and after a long wait, a guide gets Dr. Weathers to descend. But the weather became terribly bad. Blizzard and snow pellets abound. As it turned out, the more the vision of Dr. Weather’s gone to worse. He was practically stepping into thin air as they walked down Mr. Everest. And it was at the South Col part of the mountain that a hurricane fully developed totally devastated the team ascending – Dr. Weathers included. There were teams that were sent to rescue. But no effort was made to rescue Dr. Weathers as they considered him dead. The night passed and surely Dr. Weathers was without any oxygen and unconscious. He was comatose for 12 hours. But lo and behold, Dr. Weathers regained consciousness and made his way to Base Camp – all with the worst frost bites ever treated by doctors in the camp. Jon’s encounter and narration of the incident on Dr. Weathers left very indelible meaning for him. Jon says in â€Å"Into Thin Air†: â€Å"Its an incredible tale, and Becks an incredible guy, Krakauer says. He lost a hand and all his fingers, and he just tells it like it is. He doesnt try to embellish his story or put a spin on anything. His story is horrible but it is also uplifting. It may be the one uplifting part of this whole sordid mess.

J.B.Priestley’s play, An Inspector Calls :: English Literature:

An Inspector Calls’ is a play about ideas, it contains thought provoking material the aim of which is social reform. But the Whole Thing’s Different Now ----------------------------------- ‘An Inspector Calls’ is a play about ideas, it contains thought provoking material the aim of which is social reform. At the start of the play this rich, middle class family think themselves â€Å"a nice, well behaved family†, â€Å"respectable citizens† but some of their views are changed by a mysterious inspector who uncovers some disturbing truths about their lives. The inspector shows how each member of the household has contributed to the suicide of a young working class girl. This play highlights the problems and flaws in attitudes just after the turn of the century and that people can be wrong about many things including the future, themselves and their beliefs and prejudices. By doing so this play promotes the utopian ideals of liberty and equality and follows in the footsteps of the French and Russian revolutions. Set in between these two events it reminds us that people will always strive for a better quality of life and that history will repeat itself until we live in a perfect society. This play has a timeless quality about it and the problems of society that it raises are still present in today’s society. It seems we as nation, or as a species for that matter, have still not learnt from our mistakes. We continue to ignore mistakes, fail to concede we are wrong and pretend it is not our fault or responsibility. We are a too alike to Mrs Birling and can not accept change easily. It is still the younger generation who lead the drive for social reform and changes in attitude, eco-warriors for example. This is a very socialist play but is not directly insulting of the richer classes, just critical of their ignorance. The play was first performed in Stalin’s Communist Russia by the Kamery and Leningrad theatre companies in Moscow, August 1945. World War Two had just been ended by the atom bomb and throughout allied Europe soldiers began to come back home to a hero’s welcome for the second time in half a century. They had saved the world and did not want to return to a life of virtual slave labour. Workers and unions were demanding more rights and the years of war had weakened the class system. A change was required. Though not as violent as the Bolshevik revolution people were fighting old ideas and embracing new ones. They did not want another war. National patriotism had brought communities closer together. The Blitz and rationing had put everybody in the same boat and people looked out J.B.Priestley’s play, An Inspector Calls :: English Literature: An Inspector Calls’ is a play about ideas, it contains thought provoking material the aim of which is social reform. But the Whole Thing’s Different Now ----------------------------------- ‘An Inspector Calls’ is a play about ideas, it contains thought provoking material the aim of which is social reform. At the start of the play this rich, middle class family think themselves â€Å"a nice, well behaved family†, â€Å"respectable citizens† but some of their views are changed by a mysterious inspector who uncovers some disturbing truths about their lives. The inspector shows how each member of the household has contributed to the suicide of a young working class girl. This play highlights the problems and flaws in attitudes just after the turn of the century and that people can be wrong about many things including the future, themselves and their beliefs and prejudices. By doing so this play promotes the utopian ideals of liberty and equality and follows in the footsteps of the French and Russian revolutions. Set in between these two events it reminds us that people will always strive for a better quality of life and that history will repeat itself until we live in a perfect society. This play has a timeless quality about it and the problems of society that it raises are still present in today’s society. It seems we as nation, or as a species for that matter, have still not learnt from our mistakes. We continue to ignore mistakes, fail to concede we are wrong and pretend it is not our fault or responsibility. We are a too alike to Mrs Birling and can not accept change easily. It is still the younger generation who lead the drive for social reform and changes in attitude, eco-warriors for example. This is a very socialist play but is not directly insulting of the richer classes, just critical of their ignorance. The play was first performed in Stalin’s Communist Russia by the Kamery and Leningrad theatre companies in Moscow, August 1945. World War Two had just been ended by the atom bomb and throughout allied Europe soldiers began to come back home to a hero’s welcome for the second time in half a century. They had saved the world and did not want to return to a life of virtual slave labour. Workers and unions were demanding more rights and the years of war had weakened the class system. A change was required. Though not as violent as the Bolshevik revolution people were fighting old ideas and embracing new ones. They did not want another war. National patriotism had brought communities closer together. The Blitz and rationing had put everybody in the same boat and people looked out

The Last Night Analysis

The Last Night At the beginning of the passage it is instantaneously established that the circumstances in which the two brothers, Andre and Jacob, are currently residing in are appalling. These would be the same conditions that most of the Jewish people would have been residing in prior to being taken to concentration camps. We are aware that the conditions are poor as Faulks tells us that ‘Andre was lying on the floor’ which implies that he has nowhere else to sleep, it also shows how exhausted he must have been as young boys would not normally be resting.We are also informed at the start of the passage that the boys are French-Jewish, by their names. As Andre lies on the floor a Jewish orderly comes round with postcards on which the deportees can write their final message. This shows us that a percentage of the Jewish people were collaborating with the Nazis, although the Jewish orderly would have been lower than the Germans they still had a sense of responsibility. T his could have looked like a betrayal from the view of the rest of the Jewish people.Furthermore, even though the Jewish orderly has joined forces with the Nazis he is still sneaking postcards for the Jewish people to write their final messages on. This portrays a sense of loyalty from the Jewish orderly. Here Faulks calls the Jewish people ‘deportees’ which reminds us, after a pleasant picture of the Jewish orderly’s loyalty, that they are being deported by force. Following on from this we are told that they are to write their final messages on the postcards which again enables us to reminisce on the circumstances. Faulks does this by using the word ‘final’.This emphasises that this potentially could be the last thing that the Jewish people ever write which truly illustrates to us the reality of the situation. The ‘final message’ could also allude to Hitler’s final solution which would portray how the Jewish people were regarded and consequently the terrifying experience that they had to go through. However, the Jewish orderly does not take the postcards to send but instructs the Jewish people to ‘throw them from the train as camp orders forbade access to the post’. This not only shows us the collaboration from the Jewish orderly, as he would not help them any further.The Jewish people were told to throw their postcards from the train, this implies that they would throw the postcards from the train with the hope that a French person would find it and send it on. This reminds us that, although the French person may have sent the postcard on, there was still a great amount more of French people in France at that time rather than Germans. This shows us that the French people have subconsciously, or some consciously, collaborated with the Germans. Faulks then uses the same technique that he used earlier in the passage by creating a pleasant image for the reader followed by a glimpse of reality.He d oes this here by constructing a pleasing image of the Jewish people’s final messages being found and sent on to then remind the reader that they are in fact on their way to a death camp. As the Jewish people write their final messages we are informed that there are two or three pencils being passed around, pencils that had survived the barracks search. Yet again this gives us an idea about the type of environment that the brothers are in as Parisian buses can hold around four hundred people yet there are only two to three pencils.The fact that they are not even allowed to have pencils portrays how the Jewish people were treated. During this Faulks includes that the Jewish people had been through the barracks search which once more reminds us of their inevitable futures. How the Jewish people react while writing their postcards are really conveys their experience as ‘some wrote with sobbing passion, some with punctilious care’. The reader is immediately drawn to t his as Faulks has used plosives within the sentence.This phrase shows us how people react differently in situations that they cannot control: one phrase is emotional and effective, the other clipped and precise. Furthermore they would have believed that this letter is how they would have been remembered and as we are later told they viewed that their safety almost depended on their letter. In addition the people writing with ‘punctilious care’ could refer to the novel for the reason that as Faulks writes he does so vigilantly because he has not experienced what he is writing about, therefore he needs to choose his language carefully, given the subject is a serious matter.A woman comes round giving sandwiches and water to the children. We are told that the children ‘clustered’ around the pail of water as they passed sardine cans from one to another. I think that you feel as though the woman is a caring person who would have made the children feel as comforta ble as possible throughout; this conveys a pleasant image to the reader. Faulks uses the word pail instead of bucket which could allude to the loss of colour and furthermore loss of hope of the Jewish people. The children ‘clustered’ round the pail of water, while using sardine cans to drink from, once again presenting us with how the Jewish people were treated by the Germans. The sardine cans are passed from one to another which gives us the sense that they are suffering together and how the worst side of humanity can often bring out the best side of humanity. While the younger children are drinking the water an older boy embraced the woman ‘in his gratitude’ which shows us that he is so grateful that he feels as if physical contact was needed to get across his appreciation, which is very rare for a teenage boy.This shows us how this experience would have had a vast effect on peoples’ behaviour. Once again Faulks uses the same technique to remind th e reader of reality, by leading on from the older boy showing his appreciation to telling us that the bucket was soon empty. The author now uses the word bucket instead of pail which could refer to the idea of a bucket list and the realisation that only a small percentage of the Jewish people would have made it out of the death camps alive. The phrase ‘the bucket was soon empty’ also seems to carry a resonance beyond its basic meaning.After the woman left we are told that the brothers fall asleep with ‘only the small hours of the night to go through’. This refers to how slowly the hours go when you are attempting to sleep; their lack of sleep also portrays the worry of the Jewish people. Faulks tells us that Andre was sleeping on the straw, ‘the soft bloom of his cheek laid, uncaring, in the dung. ’ The fact that Andre was sleeping in dung and on straw implies that the Jewish people were treated like animals as Faulks makes the comparison.Furth ermore Faulks grants us with a pleasant image of the ‘soft bloom’ of Andre’s cheek which gives us a pleasing illustration within the unpleasant illustration of the dung in which Andre is lying. Additionally Andre’s limbs are intertwined with Jacob’s which also presents us with a pleasing image. These I believe show us that there is some hope, in terms of human contact, within a horrible circumstance. As the children slept, ‘the adults in the room sat slumped against the walls, wakeful and talking in lowered voices. Faulks describes how the adults sat as being ‘slumped against the walls’, I feel that this gives a sense of depression and also resignation which portrays the atmosphere within the room. The adults are talking with ‘lowered voices’ which demonstrates their thoughtfulness towards the children who have managed to sleep, the fact that the children are able to sleep reminds us of their innocence and therefore t he terrible circumstances that only a small percentage of the children will become adults. Such thoughts are inevitable, given the date of the novel (1999); Faulks only need to hint at such things.As the morning arrives water is passed around for anyone who is thirsty. We are told that anyone who did drink drank in ‘silence’ which I believe gives us a sense of the unknown as everyone is waiting and pondering as to what will happen next. As they drank there was ‘the noise of an engine – a familiar sound to many of them, the homely thudding of a Parisian bus. ’ Most of the Jewish people in the room would have taken these buses in their day to day lives, to go to the shops or to go to school; this shows us how something so familiar to them can change so rapidly to become something so unfamiliar.It is a ‘homely thudding’ they hear which is extremely ironic that they are being transported to be killed using Parisian buses; it once again gives us a sense of the collaboration between the French and the Germans. Before the Jewish people progress onto the buses there is a register taken. As the registration took place ‘five white-and-green municipal buses’ sat in the corner of the yard, ‘trembling’. The white-and-green municipal buses are not just normal French buses but the buses of the capital, you almost get the sense that the buses trembled as they were afraid of where they were going.The trembling could also represent the fear of the Jewish people. The word ‘municipal’ almost implies the buses are part of the collaboration in what was known as Vichy France. As a policeman called out names in alphabetical order the ‘commandant of the camp’ sat at a long table, not only does this again show us the collaboration between the French and Germans as it is a French ‘gendarme’ calling out the names but it also gives us an idea of what the Germans were like.It is a lmost as if because the Germans are calling their names in alphabetical order it makes the situation more respectable. It is bizarre how the Germans made mass murder organised. As the registrations takes place Andre’s name is called and he moves towards the bus with Jacob, this shows us the bond between the brothers and their instinct to stick together as Jacob’s name was not called. When Andre’s name is called it almost tells us that it was his destiny to be there, as if the register was a register of death that he could not have escaped from.While the brothers walked towards the bus we are told a woman was wailing from the other side of the courtyard and ‘from windows open on the dawn, a shower of food was thrown towards them. ’ Firstly Faulks portrays the awful side to human nature as it is ironic that it is now dawn which should mark a new day and new hope yet the Jewish people remain hopeless however Faulks then shows us the best side of human nature as a woman throws her own food to put the children’s needs before her own.As the woman calls the brothers name it shows us the loss of their identity as they would have no longer been called by their names but by numbers. Briefly after this Andre looked up and by ‘chance’ he saw a woman staring at a child, at first he believed that the woman was staring at the child with hatred however he soon realised she was attempting to fix a picture of the child so that she may have remembered forever.This shows us that, as Andre saw it by chance, there was luck within the awful circumstances however it also shows us how dreadful the circumstances were as a woman knows she would never see the child again and was trying to fix an image so that she could remember ‘forever’. As Andre ‘mounted the bus’ we are told that ‘he held on hard’ to Jacob, I believe that it is ironic that the Jewish people were mounting the bus which is a posi tive motion, yet they were being transported to their deaths.Furthermore Faulks uses alliteration as ‘he held on hard’, this phrase underlines the desperation of the brothers as you get the sense that they believe if they hold on tightly to one another it will protect them. Some children could not manage to get onto the buses as they were too small which highlights how young some of the Jewish people were and once again reminds us of the harsh reality that only a small percentage of these children would have become adults.Andre’s bus was momentarily delayed as a baby of a few months was being lifted into the back of the bus, this once again shows us how awful the situation was as the baby was so young yet the Germans would have not hesitated to kill it. The baby’s wooden crib was hung over the passenger rail; this is contradictory as the Jewish people are no longer passengers but prisoners. As the bus leaves the headlights lit up a ‘cafe opposite bef ore the driver turned the wheel and headed for the station. ’ This shows us that all of this was done before the day began which shows us once again how organised the Germans were.Furthermore the headlights lit up a cafe which again shows great irony as cafes are a symbol of Paris, the city of love and hope, yet the Jewish people are hopeless. The driver turning the wheel could allude to the wheel of fortune as the wheel is headed for the cafe, an image of hope and joy, yet is turned the other way which will eventually lead to their deaths. I think that this passage was edited well, for the anthology, so that it leaves people wondering what happens next and also ends on the contradicting images of the Parisian cafe and the final destination.

Starbucks Hr Management

Strategic Human Resources Management The emergence of strategic human resources management is rooted in manpower planning but it is the work of affirming the importance of managing people effectively as well as pursuing towards more flexible and innovative in order to be able to deliver services in constantly changing environment. Most of the literature review suggested that the advantage of valuable knowledge, unique set of skills and decision making capabilities can results in firm’s competitive advantage and value creation as well (Rochling et all, 2005).Therefore, an appropriate Human Resources practices can develops organizational capabilities such as empowerment, selective hiring, extensive training, performance evaluation, team based work and performance based pay work. Based on these six practices, the initial impact is on what employees have and feel. Selective hiring and extensive training are all aimed at building certain skills that enabling employees to effectivel y perform their jobs.In the addition on these practices along with rewards, performance evaluation, empowerment and team based work will create employee’s perceptions on the company’s fairness and desirability and then, will influence their commitment, motivation and motivation where it will directly affect on the firm’s performance. However, although these six practices being analyzed individually, they are not necessarily being practiced individually. This means that some of these can be combined together in order to get better results such as the combination of empowerment, team based work and rewards.This can be proved from the Whole Food Market case. The unique human resource practices in Whole Food Market was well known and thought to be the main drivers of its growth and profitability in the industry of natural and organic food retailers. The work culture in Whole Food Market was centered on the firm’s grassroots, which are the frontline level of m anagement which helped to eliminate bureaucracy. The firm empowered the existing team member to choose their own new recruits where they feel comfortable with in their team.Besides that, the firm also uses team based incentive (combination of team based work and reward) to improve cost saving as well as productivity. Each department within a store that runs by a team will be given a monthly payroll budget where the unspent payroll money at the end of the month will be divided among the team members. This method has successfully reduces unwanted costs and increases the firm’s performance financially. Extensive training has the potential side where training tends to develop more skillful expertise that eventually will boost up the employees confidents and motivation while performing their job.Whenever the firm did not provide sufficient training and development to the less skillful employees, this may lead to demoralization among the employees and then, reduces the productivity and firm’s performance. For example, Delta Airline, where the firm focuses more on cost reduction and did not put much effort on employee commitment. The firm has deducted training costs which considers as crucial expenses in the airline industry and causes lack of employee engagement in the firm. Consequently, Delta has dropped to the bottom of the industry in performance as compared to its competitors such as Southwest Airline.Every human resource practices costs money to develop and time to implement and these costs however, will go directly to the organization bottom line. For example, being selective in hiring may result in better employees but it will cost more in term of interviewing and testing. Providing more extensive training will increase their skills and potentially their attitudes but it will cause substantial amount of money spent to the firm. Thus, it is vital to implement a high performance human practices that increases productivity and at the same time do not let their costs surpass the benefits or that will bring no real gain for the firm.

Alices Adventures in Wonderland Book Review

Alice's Adventures in Wonderland Book Review Alices Adventures in Wonderland is one of the most famous and enduring childrens classics. The novel is full of whimsical charm, and a feeling for the absurd that is unsurpassed. But, who was Lewis Carroll? Charles Dodgson Lewis Carroll (Charles Dodgson) was a mathematician and logician who lectured at Oxford University. He balanced both personas, as he used his study in the sciences to create his eminently strange books. Alices Adventures in Wonderland is a charming, light book, that reputedly pleased Queen Victoria. She asked to receive the authors next work and was swiftly sent a copy of An Elementary Treatment of Determinants. Synopsis The book begins with young Alice, bored, sitting by a river, reading a book with her sister. Then Alice catches sight of a small white figure, a rabbit dressed in a waistcoat and holding a pocket watch, murmuring to himself that he is late. She runs after the rabbit and follows it into a hole. After falling into the depths of the earth, she finds herself in a corridor full of doors. At the end of the corridor, there is a tiny door with a tiny key through which Alice can see a beautiful garden that she is desperate to enter. She then spots a bottle labeled Drink me (which she does) and begins to shrink until she is small enough to fit through the door. Unfortunately, she has left the key that fits the lock on a table, now well out of her reach. She then finds a cake labeled Eat me (which, again, she does), and is restored to her normal size. Disconcerted by this frustrating series of events, Alice begins to cry, and as she does, she shrinks and is washed away in her own tears. This strange beginning leads to a series of progressively ​curiouser and curiouser events, which see Alice babysit a pig, take part in a tea party that is held hostage by time (so never ends), and engage in a game of croquet in which flamingos are used as mallets and hedgehogs as balls. She meets some extravagant and incredible characters, from the Cheshire Cat to a caterpillar smoking a hookah and being decidedly contradictory. She also, famously, meets the Queen of Hearts who has a penchant for execution.​ The book reaches its climax in the trial of the Knave of Hearts, who is accused of stealing the Queens tarts. A good deal of nonsense evidence is given against the unfortunate man, and a letter is produced which only refers to events by pronouns (but which is supposedly damning evidence). Alice, who by now has grown to a great size, stands up for the Knave and the Queen, predictably, demands her execution. As she is fighting off the Queen’s card soldiers, Alice awakes, realizing she has been dreaming all along. Review Carrolls book is episodic and reveals more in the situations that it contrives than in any serious attempt at plot or character analysis. Like a series of nonsense poems or stories created more for their puzzling nature or illogical delightfulness, the events of Alices adventure are her encounters with incredible but immensely likable characters. Carroll was a master of toying with the eccentricities of language. One feels that Carroll is never more at home than when he is playing, punning, or otherwise messing around with the English tongue. Although the book has been interpreted in numerous ways, from an allegory of semiotics theory to a drug-fueled hallucination, perhaps it is this playfulness that has ensured its  success over the last century. The book is brilliant for children, but with enough hilarity and joy for life in it to please adults too, Alices Adventures in Wonderland is a lovely book with which to take a brief respite from our overly rational and sometimes dreary world.

Developing an Integrated Marketing Communications strategy Essay

Developing an Integrated Marketing Communications strategy - Essay Example ome of the features include the consumer purchasing characteristics, changing trends in the market, value preposition, and ethical consideration (Gould, 2000; Caywood, and Ewing, 2001). John Lewis is a popular departmental store in the United Kingdom that sells a range of products ranging from fashion, electronic and home wares. The departmental store has a wonderful range of products, excellent customer service, and wonderful employees who are referred to as partners. The paper focuses on John Lewis through an integrated marketing communication strategy that cuts across offline, online, social networks, and mobile strategies. The Autumn/Winter 2015 campaign strategy aims to expand consumer base by increasing product awareness, visibility to the consumers, increasing the sales, and expanding the communication channel. Besides, the strategies would help John Lewis expand its growing consumer base. The integration of advertising strategies makes it easy for the merchants to design a platform that eases the communication of a consistent message to all the customers that the organisation is targeting. Therefore, this paper will use features like consumer behaviour and the dynamic of the market in targeting the consumers. The integrated marketing communication strategy takes into consideration the variation of different consumers to get a platform that reaches out to a majority of the consumers in different platforms by communicating the same message related to the quality of the product and service delivery hence forming a heterogeneous approach with homogenous message (Hutton, 2006; DeLozier, 2006). The team at John Lewis understand that marketing require appropriate advertising strategies to capture the target market. The segment has been evolving from the conventional strategies to new methods that integrate several ways of reaching the target audiences. These strategies require planning and a thorough marketing research to identify the consumers and their

Chapter 10-12 questions Assignment Example | Topics and Well Written Essays - 500 words

Chapter 10-12 questions - Assignment Example The first lesson that can be learned about Jackson regarding his sweeping victory is that he was a very tactical person, since he used his wit and tactics to convince the electorates despite being the underdog in the race. However, the lesson that can be learned from his subsequent handling of the Peggy Eaton affair is that Jackson was an empathetic, supportive and a champion of human rights. This is because he was the only person who welcomes and became the fervent champion of Eaton, after all, the cabinet wives refused to associate with her after her moral character came into question. Jacksons stand handling of Eatons affairs also demonstrated that he was an autonomous leader who could not easily be swayed by the opinion of others as he stood his ground and supported Eaton under difficult circumstances (Brands, 2012). Jackson basically killed the national bank in 1932 by exercising his veto against the bank. For instance, he refused to allow federal funds to be deposited in the bank and subsequently rejected attempts to re-charter the bank, effectively resulting in the collapse of the bank (Brands, 2012). The slave communities maintained their kinship ties by naming themselves and their siblings as a way of maintaining a sense of continuity and affiliation. At the same time, the slave communities ensured that their kinship ties are maintained by adapting the slaves that found themselves on the farms into the new network (Brands, 2012). The southern whites adopted a number of strategies for fighting the antislavery efforts. The first strategy that the southern whites used was to perform lynching. This was seen during the Civil War in which the southern whites who were strongly opposed to the abolition of slavery resorted to lynching blacks in which some were hung to death. The Ku Klux Klan who was part of a movement opposed to antislavery also used